brand / product · 2026
Catch the wave of the night.
Onda
The idea
The night moves faster than your group chat.
By the time you've checked three chats and a map, the moment's gone. Onda turns the city into a live map of where the night actually is, so going out feels spontaneous again.
The product
A proper night out, in your pocket.
Rather not click around the prototype? Here's the whole app, screen by screen.
The night, live on a map
Open Onda and the city lights up. Brighter spots are busier right now, so you can see exactly where the night is before you leave the house.
Set your vibe
Pick your taste once: cocktail bars, techno, rooftops. The whole map then tunes itself to the night you're after.
Read the room before you go
Tap any venue for a live headcount, who's already there, and the crowd's real-time vibe, from fire to fast asleep.
Find your friends
See which friends are out tonight and exactly where, so you can meet them mid-night without the group-chat chaos.
Going out, gamified
Daily and weekly missions turn a normal night into a streak. Check in, react, bring friends, and climb the leaderboard.
Your nights, kept
Every spot you've hit lives on your profile, with your reactions and the crew you were with. Make it yours, too: photo, bio and preferences, all editable.
Lowkey when you want
Flip your account private to drop off the map. You decide who sees where you are, and when.
Activation campaign
A city-wide game.
Onda lands in the bars themselves. Open the app for a code that gets you a drink discount, then rack up points on missions across Milan. The more points, the better the perks at the final event, all the way to VIP access. Venues get the foot traffic, the map gets its live data.
The launch
Built for the feed.
A social-first rollout on TikTok and Instagram: branded drops, Milan nightlife guides and live-from-the-app content. Flip through the actual posts.
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